I’ve embraced the idea of being a toy-maker. Initially I was hesitant for a two reasons.
One: I thought I was excluding too much potential customers. Ha! It turns out there’s loads of adults out there who still want to have fun. Also, developing a new product line is time consuming; perfecting the craft even more so. It’s better to focus on what I know best and build upon it.
Two: I wasn’t comfortable with being labeled a toy-maker, but I’m cool with it now. It makes people happy. What I do makes other people happy! And I make a few bucks doing it. It’s hard to beat that. Though I still make business card holders, the occasional clock, and the coolest cabinet hardware you’ve seen. And that gray area of toys: miniature furniture.
So I’ve been growing the toy lines. Adding more robots, many more animals, and unicorns. I’ve also added completely new lines of cars/trucks, pirates/sea life, and aliens/monsters. There’s plans on the horizon to create a line of boats and airplanes. Just about something for everyone, and all within the toy umbrella.
So with all this new stuff I’ve been tweaking the show setup lately. It’s no longer a matter of filling space, but trying to keep the space organized so people can find everything.
This is my setup from the past week. I’ve added another shelf to hold animals and I could use more space with all the animal requests coming in (just when I thought I had them all). A revamped circus is back on display along with the play trees. Gone is the very tall tree stand, though I’d love to get it back into the mix somehow, perhaps on a back table.
The robots, cars, and monsters are getting along well with each other. I have a magnetic board that’s super-handy for switching around displays. I’m planning on adding another shelf there for the old railroad town buildings and expanded dollhouse furniture display.
Beyond product I also want to add more fun to the booth. For the website, I’m working on a story that links all the different toy worlds together that I want to bring to the physical. You can see a piece of it in the air. To the left of the sign post is a kids floating away holding onto a bunch of balloons. He couldn’t afford a hot-air balloon ride at the circus, but he could buy helium balloons on the cheap (in the story this sends him to fairy land). So I’ll be working with the Kids to build more props. Stay tuned everyone.